The Bear

Hibernation sounds tempting, right up until you own a hat that makes sub-zero temperatures irrelevant. The Bear borrows the calm, unbothered warmth of the forest's top resident and turns it into an absurdly soft, brimmed trapper cap.

The Vibe: Deep woods energy, sofa-level comfort. The Bear sits deep on your head and covers the back of your neck, so the cold has nowhere left to sneak in. Warm chestnut-brown faux fur locks out the biting chill, and the short visor keeps low winter sun and sideways sleet out of your eyes. When the blizzard rolls in, pull the ear flaps down and knot the cords under your chin. On a lazy stroll, let them dangle.

- The Shape: Deep-crowned trapper cap (nokk-läkiläki) with a short visor, cosy ear flaps and a back that covers your neck. The braided trail cords come in forest green and berry red, knotted at the ends.

- The Fabric: Plush brown faux fur rescued from production leftovers. 100% vegan, and not a single bear woken from its nap.

- The Lining: Soft, breathable cotton in a cheerful blue, like a little secret sky inside your hat. It keeps the warmth in without that itchy, stuffy wool-sock feeling.

- The Otter: Our little wordplay mascot, embroidered on the front and curled up happily in his fluffy brown den.

- The Makers: 100% Estonian handicraft, stitched with steady hands and plenty of love by our favourite local ladies.

- The Box: Arrives in a special kiud.io box, also made from fabric leftovers. A cosy cave for the bear until it finds its human.

- The Rarity: There was only enough of this fur for one tiny micro-batch. Once these bears wander back into the woods, they're gone

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- The Fit: Unisex | Cut to sit snug and comfy on most heads.

30-day money-back guarantee. We're confident The Bear will become your favourite winter ally. If it doesn't suit your head or your vibe, just send it back. No drama